A social media management platform can help you generate traffic to your blog and website. You can use tools such as Hootsuite or SlideShare, Planoly, and even a combination of them. How do you get started? Here are some ways to generate traffic using these social media management platforms.
Planoly
Planoly, an Instagram visual planner, is something you have probably seen. Brandy Pham created this tool in 2016 and it was designed to assist creators in managing their social presence, as well as streamline their workflow. It has thousands of users. Currently, it works with Instagram and Facebook, but recently, the company has expanded to Twitter as well.
Planoly has an intuitive interface that allows you to easily schedule posts. There are not many editing options, but you can add text to images. While the draft, scheduled, and unscheduled system is very basic, it allows you to quickly create stunning social media posts. It has its faults.
Hootsuite
Hootsuite is probably a name you have heard of if you've used social media management software. Hootsuite lets you schedule posts weekly using a variety of social media scheduling software. Hootsuite makes it easy to manage a blog and share posts to multiple social media platforms. Hootsuite is so popular that many businesses around the globe use it.
The company's blog is a combination of information and tips on social media. Articles are written by company employees and focus on topics related to social media and small business growth. Hootsuite uses its blog to showcase its products and attract a wider audience. It also uses marketing systems and calls to action. The company's blog ends with an offer to test its products. This allows potential customers to select the content they wish to see.
Kontentino
Kontentino is the best social media management platform. It's user-friendly and easy to use. Kontentino lets you schedule posts, create them yourself and collaborate with others. It also includes tools for tagging, collaboration with colleagues, and the creation of customized reports. You can even collaborate with graphic designers and translators. It allows you to view all of your content from one location, so it is easy for you to see which posts are most interesting for your community.
Hootsuite is more popular than other social media management tools on the market. Although both of these tools are great at managing social media channels, they do have their limitations. Hootsuite can host unlimited users at a lower cost than Kontentino. It costs 25 EUR per person and 109 EUR to add ten more users. You can even get a customized version for a large enterprise.
SlideShare
SlideShare can be incorporated into your blog without much effort. This content platform enables you to publish slideshows and other content to attract followers and grow your audience. It's so simple to use that very few businesses make use of it. SlideShare is like YouTube for slideshows. But how do I create a compelling presentation?
SlideShare is an online presentation sharing site that allows users share videos, infographics and documents. It is the perfect platform to share content from companies. The site was acquired by LinkedIn in 2012, and now has more than 15 million presentations uploaded. It is notable to note that SlideShare's top search results are LinkedIn and Facebook. This suggests that SlideShare has great potential for B2B marketers.
FAQ
How can I determine success with content marketing
There are many ways that you can measure your content marketing effectiveness. You could track the number and quality of visits to your website. Or, you could see how many leads were generated.
How do I calculate my return on investment from a Content Marketing Strategy
Businesses who implement a Content Marketing Strategy see a return on investment (ROI), between 5x-10x greater than those that do not.
A Content Marketing Strategy is used to generate leads and sell.
It's also designed to provide valuable insights into your business. These insights help you make smarter business decisions. For example, they can help you identify new opportunities and improve customer service.
So, if content marketing strategy is something you're interested in, here are some numbers:
It is possible to easily double your overall income.
How can you create good content?
It is important to have interesting, useful and shareable content. The best content should have a clear call-to-action, such as a button or link to allow readers to sign up to a free trial, learn more about a product, and/or purchase something from you site. You should also include visuals in your content to make it easy to share across all media.
What is the difference between content marketing and traditional advertising?
Traditional advertising is focused on attracting attention. Content marketing is about providing value. Traditional advertising is often a waste, as most people overlook it. However, content marketing can lead to much higher engagement rates.
How can I improve the content marketing strategy of my company?
By focusing on content and distribution, you can improve your content-marketing strategy. First, you need to understand your ideal customer and where they hang out online. Once you have this information, your content can be tailored to their tastes. The second step is to create a voice and style that differentiates you from the rest. Third, you will need to know how to properly distribute your content.
What content marketing agencies offer the best services?
Most content marketing agencies have extensive knowledge in developing content strategies for clients.
Their knowledge can save you tons of time and effort by providing a comprehensive plan based on your needs.
But you shouldn't assume that all agencies possess the skills needed. Some companies specialize in specific niches, such as eCommerce. Others focus on specific industries such as law firms.
Ask them about their specialties and you'll find the right agency for you.
Statistics
- According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
- Seventy-two percent business to business (B2B) (mailchimp.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- Content marketing produces 3X more leads per dollar spent. Content marketing costs 62% less than traditional marketing. (criteo.com)
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How To
How to create stunning images
Images can help you make your content standout among the rest. Images are a great way to communicate ideas visually. They can grab attention and increase engagement. They're great at communicating complex concepts quickly and effectively. ).
Images can be used to enhance a presentation or piece of writing. They can make it more interesting and alive. But if you don't know how to choose the right image for the job, you could have something less than striking results. Here are some tips to help you choose the best images for your next job.
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Know what makes an image good. When choosing which photos to use, there are many things that you need to remember before you even start looking at them. First off, you want to pick images that are clear and concise. A cluttered photograph won't sell it. It won’t grab people's attention as well as a simple and clear one. Images that don't show people smiling or looking directly at the camera are also not recommended. This gives the impression that you aren't really interested in what you have to say. It's important to make sure that the image doesn’t distract you from the main message. It should not draw attention away from the content.
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Look for inspiration. Once you have a list of possible candidates, it is time to look through them and select those that interest you. The first thing you should do is take a look at their captions. These may be written separately or included by some photographers. Either way, you want to see whether the caption is interesting enough to read. Also, pay close attention to the context of the photo. Is it somewhere you might expect to find someone having fun? Maybe it seems dangerous. It might be a place that you would not normally associate with happiness. Whatever the reason you like the picture, think about what it means for the overall message that you want to send.
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You can test different types of images. The best thing about using images in your content? They allow you to highlight certain parts of your text. If you are writing about a product, an image showing the item in action might be helpful. A similar image could be used to illustrate the information in an infographic. Visual aids that are visually appealing will help to connect readers to the information you share.
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Choose the right file format. One of the most important factors to remember when choosing images is the file type you need to use. You have two choices when creating web pages: JPEG, or GIF. Both file formats are excellent, but each one has its own advantages and disadvantages. JPEG files are suitable for any sort of media, including websites and social media posts. They are particularly useful for photos as they allow you to store large files in a very small area. They can lose their quality over time and become pixelated after a while. GIFs are smaller than JPEGs, so they're better suited to graphics and animation. However, they don't support transparency, making them unsuitable for photos.
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Include other visuals. It's a good idea to add visuals to your content if it is difficult to think of images. Your post's effectiveness can be greatly improved by providing a distraction-free environment. This will make it less likely that they leave your article page and go elsewhere. One of the best ways to add extra visuals to your site is by creating infographics. Infographics are extremely popular, as they provide a quick, easy way to share lots of useful information. You can also add them to your blog posts because they often contain lots of images.